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Search for Buyer

This service is only available to our International Corporate Management Clients. More specifically, these are the clients that entrusted us with the full Management of their Company for the International Market.

Oxora Search for Buyer provides useful Market Research to locate Buyers and Distributors for your products and also represents the best vehicle to understand what is happening in your industry. Please review the different packages as they are tailored to fit your needs and your budget.

Why Do Market Research?

It's impossible to sell people what they don't want. That's obvious. Just as obvious is the fact that nothing could be simpler than selling people what they do want. Market Research is essential in helping you find out what people want. Market Research provides what you need to get sound information about your product, service or market so you can develop Good Marketing and Business Strategies.

OXORA Marketing Research Programs

We have Simplified the Process by offering three different packages and Custom Research.

Package 1: Market Characteristics

  • Size of the market in terms of monetary value (€) and volume (number of  units)
  • Market potential forecasts
  • Market growth rates
  • Geographic analysis of where the customers of that market are located
  • A detailed list of all the buyers and distributors for your specific product.

After we create the market research we are also available to contact all the prospective buyers to represent your product for sale and will continue with the promotion until we locate the right buyer for your product.

Package 2: Competitive Scenario

  • Everything in package one plus:
  • Who are the major direct competitors? How big are they?
  • What are the major competitive brands/products/services?

What are the packaging types offered for each brand/product/service?
What are the sales through various distribution channels (e.g. supermarkets) (whatever data is publicly available)

Package 3: Pricing

  • Everything in package one and two plus:
  • Average prices of competitors brands/products/services
  • Regional price differences (whatever data is available)
  • Price differences by distribution channel (whatever data is available)
  • Wholesale vs. retail pricing (whatever data is available)

Ad Hoc/Custom Research Options

Both qualitative research (e.g. focus groups) and quantitative surveys are available through our company i.e. we provide a full-service marketing research service. The following are a list of the major services offered:

  • Concept testing – Measuring people’s reactions to various products/services
  • Product testing – Measuring people’s reactions to actual products or services
  • Brand equity/Image research – People’s evaluation of brands/products/servicesin terms of various attributes (Loyalty, awareness, brand associations, etc.)
  • Usage and Attitude Research – People’s use and occasions when used of brands/products/services. In addition, measures of their attitudes and psychographics are obtained. In other words: What people use, when they use it and who they are in terms of their attitudes
  • Segmentation/strategic research – A complete market picture for products/services in terms of target segments, usage and purchase patterns, needs and wants. Result of this study is a strategic marketing plan and report
  • Price research – People’s response to various price/value scenarios. This response is usually measured in terms of their future purchase intentions
  • Distribution research – Research to support decisions regarding retail outlets, warehouses, location of salespersons and discounts offered
  • Advertising copy evaluation – Measurement of people’s response to TV/Radio/Print advertising copy
  • Media research – Type of media research is dependent on the client’s advertising issues
  • Customer satisfaction research – A continuous tracking study of people's satisfaction or dissatisfaction with a product/service and how loyal they are to a brand/product/service

We can provide other types of ad hoc (where we design a study to answer specific marketing and/or advertising issues) or continuous research (where we provide continuous tracking of either people’s usage and/or purchase behavior, attitudes and so on)

We are able to purchase third party research on behalf of our clients. Typical of these services is the Nielsen Television Index which provides information on people’s viewing behavior

We are also able to purchase information on retail sales andhousehold purchasing patterns.

Fee: Provided on request and is dependent on the type of research required

To place an order or for further information please e-mail: marketing@oxora.com

 

 

 

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